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Tournament of Roses: Rose Parade & Bowl Game

The 135th Rose Parade and 110th Rose Bowl Game will be held on Monday, January 1, 2024. The Rose Parade begins at 8 AM and is about 4 hours long. The Rose Bowl game begins at 2 PM.

Tournament Of Roses Rose Parade and Bowl Game

2024 Rose Parade

Rose Parade Website | Official Rose Bowl Parade Route
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Date: Monday, January 1, 2024
Time: The parade begins promptly at 8:00 AM PST and ends at approximately 12:00 PM PST
TV: ABC, NBC, KTLA, Hallmark.com, Univision, RFD-TV
Plus watch for free on these channels with a digital antennae
Online Streaming: ABC.com plus app, NBC.com plus app, hallmarkchannel.com, and Univision.com plus app, DirectTV Stream, Hulu + Live TV, Peacock, Sling TV, or YouTube TV
Grand Marshall: TBA

The parade route is 5.5 miles (9 km) and begins at the corner of Green Street and Orange Grove Boulevard in Pasadena. The route travels north on Orange Grove Boulevard at a leisurely pace and then turns east onto Colorado Boulevard. Near the end of the route, the parade turns north onto Sierra Madre Boulevard and concludes at Villa Street.

Curb camping on parade route is allowed beginning at noon the day before the parade. People can move out to the “blue honor line” but not past it at 11 pm the evening before the parade.

Rose Bowl Game

TBA vs TBA

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Where: Rose Bowl Stadium
Address: 1001 Rose Bowl Dr, Pasadena, CA 91103
Date: Monday, January 1, 2024
Game Start: 2:00 p.m. PST
Pre-game festivities will begin at 1:00 p.m. PST
TV: The game will be televised nationally on ESPN

Additional Tournament of Roses Events

Decorating Places

Date TBA

Prior to their debut in the Rose Parade, floats receive their final preparations at Decorating Places. This special event offers a unique opportunity to preview the upcoming parade entries and take a behind-the-scenes look at how floats are made. Experienced professionals and hardworking volunteers apply intricate natural and floral elements to the floats, while thousands of public guests tour the decorating facilities. Locations are available in Pasadena and Irwindale.

Bandfest

Date TBA

Bandfest is a sneak peak of the Rose Parade bands. Watch as they perform their award-winning field shows that led to their selection. Three shows over two days give everyone a chance to see these talented musicians, dancers and auxiliary performers in action before they complete their 5 1/2 mile march down Colorado Boulevard.

Equestfest

Date TBA

Watch beautiful horses and talented riders perform drills and dances and demonstrate trick riding and roping. Attendees can also stroll through the stables, talk to riders and learn about the various equipment that the riders use. Also, learn about many different breeds of horses while enjoying the vendor court, displays, great music, food and drinks.

Floatfest

Tuesday, January 2, 2024 to Wednesday, January 3, 2024

Floatfest: A Rose Parade Showcase features a 2-mile showcase of Rose Parade floats following their appearance along the parade route. Each year, nearly 70,000 visitors head to Sierra Madre and Washington Boulevards in Pasadena for the chance to walk within a few feet of the floats and appreciate up close, the creativity and detail of each magnificent display. Participating float exhibitors can engage with event attendees in this event’s family-friendly, celebratory environment.

Did You Know?

“Never on Sunday” is a Rose Bowl tradition kept since 1893, the first year the Rose Parade fell on a Sunday, where the parade and game is moved to another day. Typically the day after a New Years Day that falls on a Sunday.


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Monique McArthur is a mother of two, writer, and creator of delicious recipes. In her spare time she enjoys exploring all that Orange County has to offer, traveling, shopping, running with her dogs and spending time with family.