Digital marketing is incredibly important for nearly every modern business seeking to achieve sustainable growth, but it’s also become increasingly complex in recent years.
How can you ensure that the digital agency you hire actually knows what they’re doing and will be able to deliver on their promises of increasing impressions, leads, and sales?
Using this guide to the best digital marketing agencies in Orange County will help ensure that you’re hiring a local expert with the qualifications and experience needed to succeed.
This article will discuss what makes a great digital marketing agency, then list the top 15 rated agencies in Orange County.
Finally, we’ll also answer several of the most important questions about digital marketing agencies to help ensure that you know everything you need to know to make the best choice for your business!
What Makes a Great Advertising Agency?
The best digital advertising companies excel in several important areas of related to the strategy, planning, and execution of digital marketing campaigns. These criteria have been used to separate the best digital marketing companies from the mediocre ones, and you can use them when looking to hire the best digital marketing agency for your specific needs.
Availability
Marketing team members from a great advertising agency will ensure that your needs are never ignored. Indeed, they should be approachable and responsive as they work with you to provide a successful campaign or project.
Qualifications
The qualifications the agency and its employees hold will be a good indicator of the quality of work you can expect from them. Various licensing, accreditations, and awards reveal that the agency will be capable of delivering on their promises.
Reputation
The best digital marketing agencies will have a reputation that speaks for themselves. Client satisfaction and high reviews will let you know how the company is received and if they have a full history of successful campaigns.
Experience
The best digital advertising agencies will be masters of their craft. Look not only for formal education and qualifications but years of experience and previous and current client case studies to get a feel for an agency’s work.
Professionalism
As with any business you work with, you should be able to expect reasonable professionalism from a digital marketing company. They should provide their services with honesty and integrity, follow through with reliability, and treat all involved with respect.
Top-Ranked Digital Marketing Companies in Orange County
Orange County is home to many great digital marketing agencies, but a few stand out based on the above criteria.
To be clear, all of the following digital marketing companies in Orange County are top-ranking providers, and reported to excel in the services they offer, the quality of work that they do, and the respect they’ve earned from both industry peers and clients.
1. USIM
- Website: https://www.theusim.com
- Services: Integrated Media Planning; Research, Analytics, & Data Science; Advanced Media; Media Buying; Search Engine Marketing; Social Media; Direct Response; Multicultural Media
- Address: 2603 Main St., Suite 800, Irvine, CA 92614
- Phone: 310 482-6700; 866 969-8746
USIM is a standout in online marketing, thanks to its tech-based solutions and focus on practicing “the art of human sense” to optimize performance based on data-driven insights. USIM uses proprietary platforms to ensure optimal growth for clients, intelligently combining creativity and their long experience in digital marketing to make quantifiable differences in a business’s bottom line.
2. MatrixPoint
- Website: https://www.thematrixpoint.com/
- Services: Sales and Marketing Consulting; Staff Augmentation; Data Analytics; Media Consulting; eCommerce Consulting; Data Privacy Compliance
- Address: 19800 MacArthur Blvd #700, Irvine, CA 92612
- Phone: 800-683-6983
MatrixPoint is a consulting firm that focuses on marketing and media support for clients. Specializations in data privacy compliance and analytics ensure that the client’s best interest is at the forefront of the customized consulting plans. Solutions offer sustainable and meaningful results, all while protecting the business and its customers.
3. Human
- Website: https://human.marketing/
- Services: Content Marketing; Social Media; SEO; Email Marketing; Web Design & Development; Conversion Rate Optimization; Branding & Creative Services; Marketing Analytics; Video Marketing; Paid Media; eCommerce Marketing; SMS Marketing
- Address: 9551 Irvine Center Drive, Irvine, CA 92618
- Phone: 949-416-2043
Human Marketing does just what the name implies: focus on the human aspect of digital marketing. With this “people first” mentality, Human ensure that the right team works on the right projects to create a bespoke marketing strategy to suit any business needs. For example, if retention is your aim, digital marketing specialists with expertise in retention will be put on a team to help you reach your goals.
4. Storm Brain
- Website: https://www.stormbrain.com/
- Services: Brand Strategy; Web Assets; Digital Marketing
- Address: 695 Town Center Dr, #1200, Costa Mesa, CA 92626
- Phone: 323-488-7277
Storm Brain sits in the top one percent of all global marketing agencies, making it one of the best digital marketing companies in Southern California and worldwide. Whether you’re looking for in-depth content strategy, efficient website maintenance and management, or even logo design, Storm Brain can help you grow your business.
5. Wiideman
- Website: https://www.wiideman.com/
- Services: Consulting; Audits & Strategy; SEO Roadmap; Training; Expert Witness; Event Speakers
- Address: 14241 Firestone Blvd Suite 400, La Mirada, CA 90638
- Phone: 562-732-4417
The Wiideman Group is primarily a consulting service. Marketing experts offer creative solutions and outside-the-box thinking to provide clients with reliable business growth. Passion is the word of the day, every day, at Wiideman – passion for digital marketing, passion for helping clients, and passion for innovation to make it all happen.
6. Column Five
- Website: https://www.columnfivemedia.com/
- Services: Brand Strategy; Content Strategy; Content Creation; Distribution Strategy
- Address: 150 Paularino Ave, Ste D170, Costa Mesa, California 92626
- Phone: 949-614-0759
What makes Column Five one of the best digital marketing agencies in Southern California is its strong emphasis on starting with the right people. Extensive care is put into hiring digital marketing experts that bring curiosity, innovation, and courage to every project and campaign they work on. These experts then work closely with clients to create meaningful relationships and successful strategies.
7. Directive
- Website: https://directiveconsulting.com
- Services: SEO; Paid Media; Design; Revenue Operations; Video; Strategy
- Address: 5281 California Ave #240, Irvine, CA 92617
- Phone: 949-214-4024
Directive Consulting is one of the best digital marketing agencies, thanks to its emphasis on proactive communication, understanding, empathy, and accountability. As software industry experts, Directive aims to be the best of the best in lead generation. Customized projects and specialized processes are designed with client sales success in mind.
8. Metric Theory
- Website: https://metrictheory.com/
- Services: Search Engine Marketing; Paid social; Display & Remarketing; Shopping Ads; Product Feed Management; Digital Video; Conversion Optimization
- Address: 400 Spectrum Center Drive, Irvine, CA 92618
- Phone: 415-659-8600
Like all of the best digital marketing companies in Orange County, Metric Theory offers a variety of services to help businesses grow. They are perfecting creativity in data usage and analysis as they drive projects towards meaningful results.
9. Bastion Elevate
- Website: https://www.bastionelevate.com/
- Services: Public Relations; Social Media Management; Digital Advertising; Influencer Marketing; Web & App Development; Video & Photo Media Production
- Address: 2942 Century Place, Suite 770, Costa Mesa, CA 92626
- Phone: 949-502-6200
Bastion Elevate is a full-service marketing agency offering everything from PR to app development. Clients include both large brands and individuals seeking to grow their own brand, business, or audience. Bastion is a true 21st-century marketing agency focusing on digital strategy, technology, and modern optimization techniques.
10. Flying V Group
- Website: https://www.flyingvgroup.com/
- Services: Website Design; SEO; Pay-Per-Click Advertising; Social Media Marketing
- Address: 34 Executive Park, #260, Irvine, CA 92614
- Phone: 949-940-8884
Flying V offers an almost psychological approach to digital marketing. Before they develop a strategy for a brand, they first seek to understand how people absorb information and use that information to make digital decisions. With this understanding, plus a plethora of data and marketing expertise, Flying V can create sustainable strategies for long-term solutions.
11. Brandastic
- Website: https://brandastic.com/
- Services: UI/UX Design; Branding Design; SEO; Social Media Marketing; Paid Social; Paid Search; Content Marketing; Conversion Optimization/ Video & Photography; eCommerce Development
- Address: 3525 Hyland Ave, Suite 235, Costa Mesa, CA 92626
- Phone: 209-285-2981
Brandastic aims to be ahead of the curve when it comes to online marketing. They rely on innovation, creative solutions, and tenacity to reach goals and gain lifetime clients. Respect for each other and their clients means success all around, despite challenges.
12. Young Company
- Website: https://youngcompany.com/
- Services: Advertising; Branding; Creative Services; Digital Marketing; Market Research; Public Relations; Media Buying; Trade Show Marketing; Web Design
- Address: 151 Kalmus Dr, Suite E100, Costa Mesa, CA 92626
- Phone: 949-284-7757
At Young Company, the goal is to protect your bottom line. They aren’t interested in ineffective practices or wasted money. Instead, Young Company aims to achieve the lowest CPA and highest ROI, which means more growth for businesses.
13. IMW Agency
- Website: https://imwagency.com/
- Services: Website & App Development; Web Hosting; Advertising; Promotional Programs; Collateral Design; Brand Development; Marketplace Research & Analysis; Social Media Marketing; Media Buying; Public Relations; Promotions
- Address: 23191 La Cadena Dr, Suite 101, Laguna Hills, CA 92653
- Phone: 714-557-7100
People, passion, results. That’s what drives IMW to help clients reach their business goals. Carefully crafted marketing solutions are executed with efficiency and the customer in mind, leading to long-term results. As one of the best digital marketing companies in Orange County, IMW aims to let holistic and proactive thinking guide its strategy-driven responses to client needs.
14. IDG Advertising
- Website: https://idgadvertising.com/
- Services: Websites; SEO; Social Media; Branding; Video & Photo; Email Marketing; Paid Advertising; Yelp
- Address: 225 S Harbor Blvd, #200, Anaheim, CA 92805
- Phone: 714-221-4377
IDG Advertising is a standout agency for any marketing needs. Their wide range of services helps companies reach their customers online and in-real-life. And as their name implies, they value Imagination, Dedication, and Growth. Effective strategies combined with an untameable creative spirit at IDG lead to long-term solutions for startups and large corporations alike.
Frequently Asked Questions
What is a Digital Marketing Agency?
A digital marketing agency works closely with your business’s marketing team or serves as the primary team to manage everything related to marketing on digital media, including email, social media, ads, and more. Agencies use technology and software to manage accounts and data while executing marketing strategies.
What Does a Digital Marketing Agency Do?
A digital marketing agency performs similar duties to a more traditional advertising agency, except that the work they do happens online or in a digital ecosystem of some sort. Instead of mail campaigns, they’ll create attractive emails. Instead of one-size-fits-all print ads, they will create custom-targeted ads tailored to specific audiences. Digital agencies are also able to collect much more actionable data than traditional agencies, helping to optimize your strategy and ensure positive return on investment.
What Services Do Digital Marketing Companies Provide?
The best digital marketing companies typically provide a full-service experience, handling all media channels, but some may concentrate their efforts on a few strategies of digital marketing. Depending on your needs, you may want to hire an agency that offers everything, including standard offerings like SEO, SEM, media buying, email marketing, and more, or you could choose to hire an agency that just does one of these things.
Is it Worth it to Hire a Digital Marketing Agency?
Whether you are part of a large corporation or working on your own small, online business, hiring a digital marketing agency is likely to be worth it as these specialists can help you grow your business and achieve your strategic objectives. Agencies have the experience and knowledge to devise creative strategies and marketing campaigns that are sure to help you reach your goals.